It’s always fun to have a close friend (that is qualified) post here on my blog. This is one of those occasions! Nelson James is the co-founder and chief operating officer of Signs.com. Prior to that, Nelson was the president and co-founder of SEO.com, where he helped to grow the company from 2 to over 85 employees and managed many large accounts, including Dell.com. In between all of that, I was able to recruit Nelson to join Lendio, where he was VP of Marketing and was responsible for the creation and management of a marketing team as well as the strategy, tactics and programs to create interest and demand for Lendio’s products and services. He did a great job and it was fun for us to work together. I should note (and this ages me a bit) that I also coached young Nelson when he was a high school tennis star. So yeah, we go back a few years.
Nelson has had the opportunity over the last year to start Signs.com. For all you entrepreneurs and prospective entrepreneurs out there, I thought it would be helpful to hear from him. He’s written three essential lessons learned so far.
Enjoy the read!